E*TRADE from Morgan Stanley has been recognized as the leading web trading platform by StockBrokers.com for the 13th consecutive year. The firm received a perfect score of 5 out of 5 stars overall in the StockBrokers.com 2025 Annual Awards, which evaluated 16 online brokers on more than 200 variables across seven key categories.
E*TRADE was also acknowledged with "Best in Class" distinctions in various areas, including Overall, Mobile Trading Apps, Platforms & Tools, Range of Investments, Options Trading, Research, Beginners, Education, Ease of Use, Futures Trading, Retirement Accounts, High Net Worth Investors and new categories like Active Traders, Passive Investors and Casual Investors.
Jessica Inskip from StockBrokers.com praised E*TRADE's platforms and tools: “My hands-on experience with E*TRADE’s platforms and trading tools left me confident that it offers something valuable for every type of investor.” She added that E*TRADE successfully balances functionality with accessibility.
Chris Larkin from E*TRADE emphasized their commitment to providing comprehensive resources: “By integrating market-leading research, intuitive technology, and a comprehensive suite of investment options," he said. "We have a proven ability to meet clients wherever they are on their financial journey.”
Recent enhancements at E*TRADE include improved charting tools on its website and expanded features in its Bond Resource Center. Additionally, clients can access education content directly through the Power E*TRADE mobile app.
Morgan Stanley Wealth Management continues to provide an array of services worldwide while remaining committed to enhancing traders' financial independence through digital offerings. More information about their services is available at www.etrade.com.