LETO showcases luxurious and sustainable pool floats with Labor Day sale

Economics
Webp 7b67537d d46a 43bd 9545 0737f41c74d7
LETO is a new luxury outdoor brand based in Austin, TX, dedicated to creating a new standard of elegance, comfort, and sustainability in the world of pool floats. | Provided

ORGANIZATIONS IN THIS STORY

LETTER TO THE EDITOR

Have a concern or an opinion about this story? Click below to share your thoughts.
Send a message

Community Newsmaker

Know of a story that needs to be covered? Pitch your story to The Business Daily.
Community Newsmaker

As the summer season winds down, LETO, a newly launched luxury outdoor brand based in Austin, Texas, is offering a compelling reason to soak up the final rays of sunshine. The brand is offering its flagship product, the inflatable Pool Chaise, with an exclusive 30% off sitewide discount through Labor Day. This limited-time offer not only highlights the brand’s commitment to quality and style but also its dedication to sustainability.

According to a company press release, LETO’s Pool Chaise is the result of two years of meticulous design and stands out in a market often dominated by disposable and environmentally harmful pool floats. The chaise features a robust internal structure made of Thermoplastic Polyurethane (TPU), a material known for its superior durability and eco-friendliness compared to traditional PVC. Unlike PVC, which is notorious for its environmental impact and limited lifespan, TPU is a safer and more sustainable alternative that promises longevity.

Complementing the TPU interior is a removable Olefin upholstered cover. Olefin, an upcycled outdoor fabric, is celebrated for its resilience against water, stains, mold, and fading, ensuring that the Pool Chaise remains as stylish as it is durable. This blend of high-quality materials means that the Pool Chaise is designed to last for years, not just a single season.

“At LETO, we believe that luxury shouldn’t come at the cost of sustainability,” said Courtney Juden, founder of LETO. “Our Pool Chaise not only provides the ultimate in comfort and style but also aligns with our mission to create high-quality, eco-friendly products that stand the test of time. As a new brand, we are excited to introduce customers to the LETO difference this Labor Day with our biggest offer yet.”

LETO’s Pool Chaise is designed to offer comfort and elegance whether used by the pool, at the beach, or in a backyard. Its versatility makes it a must-have for those who value both luxury and sustainability in their outdoor living spaces.

The Labor Day sale is LETO’s largest promotion to date, providing a unique opportunity for customers to experience the brand’s innovative approach to outdoor luxury.

LETO is based in Austin with a dedication to creating a new standard of elegance, comfort, and sustainability in the world of pool floats.

ORGANIZATIONS IN THIS STORY

LETTER TO THE EDITOR

Have a concern or an opinion about this story? Click below to share your thoughts.
Send a message

Community Newsmaker

Know of a story that needs to be covered? Pitch your story to The Business Daily.
Community Newsmaker

MORE NEWS